Legrand’s new global brand: Legrand Care

Autumn must be the season for relaunches and rebrandings. Legrand is now consolidating its global brands in assisted living and healthcare under one name, Legrand Care. This unifies their separate brands, Intervox, Tynetec (a supporter of TTA for many years as Legrand is now), Aid Call, Jontek, and Neat. All the separate brands bring their technology and history to the new brand, and the release emphasizes the corporate commitment to technology-assisted, connected care. “The coming together of five highly regarded, customer centric, long established assisted living and healthcare brands into Legrand Care is a significant milestone in our journey,” stated CEO Chris Dodd in the release.

The new division will specialize in the innovative development of connected solutions for the health and social care sector, for home, group living, nursing home, and hospital markets. From the website, NOVO Go is their newest product to be introduced shortly, a mobile-connected wrist-worn or pendant form with geo-locating and reminder capabilities. Legrand has businesses in 90 countries with revenue of €6.1 billion in 2020.

In announced management alignments, Arturo Pérez Kramer is now Deputy CEO from his prior position of CEO of Neat, and Caroline Mouminoux will be Sales Director of Legrand Care and Silver Economy manager in France from Director of Intervox. More certainly to come! Hat tip to our Legrand communications manager contact, Kathryn Burton

Legrand “joint venture” with Neat

A press release on Legrand’s website and (in Spanish) on Neat’s website, both just published, confirm the forming of a joint venture between the two.  This of course is the Legrand that took over Tynetec last year and Intervox in 2011, making it, they claim, now the  “second-largest player in the promising assisted living market.”

Neat’s products, distributed through Possum, have been finding favour across the UK because of their attractive prices. How, one wonders will the tie-up with Tynetec’s organisation now work, and will Possum now lose this attractive distribution arrangement, particularly in the major rollout in Cornwall where Neat are preferred suppliers?

All comments, anonymous or otherwise, will be gratefully received.

Finally, just to be clear, there is no connection between Neat, the Spanish supplier of assisted living equipment and Newham’s NeAT programme  (which originally stood for Newham Advanced Telecare and it so happens at one time I managed).