More telehealth for the bassinet set

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2013/12/3019806-poster-1280-sprouting.jpg” thumb_width=”160″ /][grow_thumb image=”http://telecareaware.com/wp-content/uploads/2013/08/product_sock-Owlet.png” thumb_width=”160″ /][grow_thumb image=”http://telecareaware.com/wp-content/uploads/2014/05/0ca96884.MimoKimono.png” thumb_width=”160″ /][grow_thumb image=”http://telecareaware.com/wp-content/uploads/2014/05/Sensible-baby.jpg” thumb_width=”160″ /]Industry talk is that wearables are no longer the hottest things on the hype curve because of smartwatches and smartphones getting even smarter, but one area is the exception: baby wearables. MedCityNews has an overview of four, three of which we’ve noted since late 2012: Sproutling, Owlet, Rest Devices’ Mimo Turtle (which fastens into Kimono, a/k/a the ‘onesie’) and (new to us) Sensible Baby SmartOne. All have some combination of heart rate, skin temperature, movement/sleep position monitoring from sensors into a smartphone app. Form factors: Sproutling and Owlet are anklets, Mimo Turtle’s monitor fits into a designated secure pocket in the lower (baby’s) left of the onesie, Sensible Baby goes into a pocket or attaches to clothing so it’s likely more suitable up to toddler age. Last December’s FastCompanyDesign article on Sproutling targeted its debut for this summer [TTA 10 Dec 13], but there’s no trace of a website so it’s still in development. Owlet’s been in market since fall 2013 [TTA 27 Aug 13] as has Mimo Turtle which is now sold through major retailer Babies ‘R’ Us.  Sensible Baby is still inviting beta testers and pre-orders at $99, projecting $149 when on sale later this year. There’s also no reassurance on the site that the SmartOne can be safely chewed — and of greater concern, its size appears to be small enough to swallow. With pricing between $150 and $300, they are at the Velocity of Cute as ‘ooh-ahh’ gifts for those baby showers which are coming up on many calendars and for your favorite Quantified Self Moms. (Just hold the obsessive smartphone checking.)

Also: Investor/engineering lab Lemnos Labs’ blog posting on Sproutling’s development from application/prototype to a scalable production model will be interesting especially if you are being challenged in the hardware development process.

Previously in TTA: Wearables on the hype cycle: a ‘Fitbit for babies’Owlet baby monitor sock exceeds funding goal (But Huggies Tweet Pee seems to have stayed in Brasil…), Owlet baby monitor sock moving to marketCute sensor fashions now for baby

Owlet baby monitor sock exceeds funding goal

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2013/09/Owlet-closeup-small.jpg” thumb_width=”150″ /]In late August, we followed up on the major league cute ‘n’ useful Owlet monitoring sock and its effort to self-fund development. It’s now exceeded its $100,000 crowdfunding goal at over $121,000 with 721 pledged supporters. Along with this of course is the obligation to deliver products in November. What this points to is the appeal of a product addressing the powerful concern of baby wellness and sleep–a ‘job to be done’–and that it can be done outside of the usual East/West Coast accelerator, cocktail party and D3H hype loop in decidedly unfashionable, abstemious Utah. Congratulations in order! Website/pledge tracker.

There’s a bit of a boomlet in baby monitoring products, with Mobihealthnews lining up the Rest Devices’ Mimo onesie plus ‘turtle’ monitor, Croatia’s iDerma Teddy the Guardian teddy bear [TTA 22 July], Pixie Scientific’s Smart Diapers which not only detects wetting but also UTIs or kidney problems and the simpler Huggies Tweet Pee that alerts to changing (and reminds to buy diapers) which is in test in Brazil but reportedly will launch this month. Baby showers and their concomitant oohing and aahhing will never be the same. 6 baby activity trackers announced this summer