Accelerator (at last) for older adult supportive tech

Supportive technologies for older adults is perhaps the least buzzy area of health tech. The Aging 2.0 GENerator accelerator is bucking that conventional wisdom. Its initial class of 11 early-stage companies span telecare (Lively, TTA 27 Sep), cognitive assistance (BrainAid), transportation (LiftAid) and product design (Sabi). It also connects companies to an impressive list of 75 mentors including LeadingAge/CAST, Mary Furlong Associates, the OnLok PACE community and Pfizer. Founder Katy Pike of Aging 2.0 has embedded it into San Francisco’s Institute of the Aging, which houses independent living facilities, adult day centers, and a geriatric clinic–ideal places for these startups to field test their approaches directly with their potentially 40 million 65+ market. For this the GENerator takes a not-more-than 2 percent equity stake in these companies; unlike the larger StartUp Health and Blueprint Health, it is right now too small to offer seed capital. MedCityNews

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