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A&D has established a global market leadership position in providing telemedicine sensors serving the healthcare industry.

A&D’s foundation of providing oscillometric blood pressure monitors for both professional and home use since 1980 provided a solid foundation for development of this next generation line of products. Its telemedicine product line was introduced in 1995 in response to a growing demand in the research sector for telemedicine solutions. At that time, leading Japanese electronics companies turned to A&D due to its solid reputation as a specialist in innovative, high quality blood pressure monitoring solutions.

Since then, A&D has been recognized as the supplier of choice for development of telemedicine sensors in partnership with medical research and commercial companies worldwide.

Visit A&D’s website.

View A&D’s video introducing its products: 13 minutes.


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If your company has not been taking advantage of Telehealth & Telecare Aware, here are some ways to make up for lost time…

Telehealth & Telecare Aware has a highly focused, loyal readership – people who are often at the heart of their local decision-making process. It is the main established independent source of worldwide news in this field and one of the few media to reach them in which you can pay to advertise. The international readership is also growing, particularly in the USA.

1) Paid advertising

There are a number of paid advertising opportunities. Please download our current advertising information sheet (PDF).

2) Telehealth & Telecare Aware news stories

If you have a relevant story, tell readers about it. This service is free as it is part of our commitment to keeping Telehealth & Telecare Aware loyal readers informed.

Some suppliers use this more effectively than others. Least effective is to wait until we pick up a press release or other story. More effective is if you send us your press release. It is even better if it is an embargoed copy in advance so that we can plan posting days to align with the release date. You could consider writing some special, reader-friendly copy on a special landing page on your website for Telehealth & Telecare Aware visitors, to which we can post a link.

Although the news item postings are one-off, and therefore disappear into the archives within about two weeks as fresh stories are added, anything which helps readers remember it – and which helps us give them a better service – is to your advantage. Effective ways to do that are, for example, to offer video links or to create special offers for Telehealth & Telecare Aware readers.

3) Free links

Free links are likely to arise from the news item postings described above.

Reciprocal links from sites to Telehealth & Telecare Aware are appreciated, but there is no obligation to do that. For a graphic and some preferred text for the link, which also explains how to add a feed of the Telehealth & Telecare Aware news items to your site, see this page.

4) ‘Soapboxing’ or commenting

By contributing a suitable ‘thought piece’ on a topic with an element of controversy to the ‘Soapbox’, suppliers can add to their presence. To ensure that the right balance between information/opinion and self-publicity is maintained we reserve the right to exert some editorial control. (Besides, heavy-handed attempts at self publicity will be spotted and resented by readers.)

Do raise your profile by commenting on news items regularly. But note that we do not approve comments which report rumours that we cannot substantiate from other sources. It is better to email one of the editors if you want to tip them off about something.

5) Sponsored Telehealth & Telecare Aware conference blog

This special and highly visible form of sponsorship advertising now has its own page. Click here.

6) Recruitment Advertising

“I have used and found Telecare Aware to be a useful resource for recruitment of telecare professionals. It offers a professional and cost effective service and are able to reach the very skilled people one is looking for. I would recommend it”
Mike Orton MSc. Consultant Telecare and Assistive Technologist
See Jobs Page


Page updated July 2016


Opinions on Telehealth and Telecare Issues

Telecare Soapbox

Get on our soapbox and sound off about your telecare or telehealth issues!

Terminology Campaign

Multiple meanings of the words ‘telecare’, ‘telehealth’, ‘telemedicine’, etc. abound. Conversely, similar concepts have many names…

Telecare, telehealth and assistive technologies – do we know what we’re talking about?

An abbreviated version of an article by Kevin Doughty and others, with kind permission of Pavilion Publishing.


Telehealth in Hackney (UK)

3 minutes 21 seconds. Title: Telehealth in Hackney

This is the clearest explanation I have seen of how remote patient health monitoring is managed in the NHS, what patients do, and its benefits. The 3.21 minute video on YouTube does not hide its Docobo origin, but that fact is not ‘in-your-face’.


The video was made by Choose Independence Ltd.

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Baby boomers? Older people? Senior citizens? Elders?

Not telecare, but a terminology issue as it refers to the target client group for telecare/telehealth companies. When I read about ‘the elderly’ or worse, the near-meaningless, ‘the vulnerable’, I imagine that the writer is probably hardly out of their twenties or thirties, or still has that mindset. If you want to alienate your potential clients, this is the language to use.

A brief read, with an American perspective, but with interesting survey results. Baby boomers? Older people? Senior citizens? Elders? What would you like to be called in your middle and later years? by Rita R. Robison.

Three perspectives on being old

These three items all happened to come in on the same day. Not telecare-related directly, but relevant to the main client group.

1. One third of older people in UK planning to live in one room in the winter. A survey by Help the Aged and British Gas.

2. Joan Bakewell (known in the 1960s as ‘the thinking man’s crumpet’) now 75, just appointed by the UK Government to represent the interests of older people. Her manifesto – get more of the little things right to make life easier. The Independent’s take on the story.

3. Moving account by a Canadian of a visit to Scandinavian care homes: “The ageism that is so much part of North American society didn’t really hit me until I saw the vitality and freedom of older people in Denmark and Sweden…” From the Toronto Star.

For the advanced in age, easy-to-use technology (US)

This item brings together news of some technologies appropriate for older people. “The companies that are successfully marketing new technologies to older people are not those that have created high-tech ways for seniors to open jars. Rather, they are the ones that have learned to create products that span generations, providing style and utility to a range of age groups.” Food for thought from the NY Times.

Policy on telehealth practice by ASHA (US)

Janet Brown, for the American Speech Language Hearing Association made this comment about its policy on ‘telehealth’, posted on Google Video. It’s good to see that she shows a sensitivity to the uncertainties of the terminology.

What a great way to make policy announcements!

Nottingham telehealth monitoring (UK)

Nottingham PCT aims to monitor around 800 people each year with long-term conditions such as chronic obstructive pulmonary disease and congestive heart failure, using Tunstall equipment. Press release.

[Comment: This is the third press release in recent times to headline the word ‘mainstreaming’ in the context of a deployment that is bigger than the usual pilot study. Is ‘mainstream’ now becoming redefined to mean ‘large scale pilot’? Surely something isn’t mainstream until it is routinely offered to everyone who could benefit from it? I’ve flagged this item for the ‘Terminology’ category because perhaps the meaning of ‘mainstream’ should be part of the terminology debate.]

Two free reports

Here are two free reports you should consider downloading.

First, The Center for ConnectedHealth’s 2007 Progress Report. Good if you want a wide-ranging look at current remote health monitoring and care delivery trends in the US. [And in Second Life…I wonder if not being able to fly or grow a tail count as health problems in that virtual world?] Interesting stuff, and you can download it from this page on the Center’s website.

Second, there’s the S2S (Strategies to Solutions) discussion paper, called Technology to Support the Ageing Global Population 2007 to 2027. It is 25 pages of balanced, well written information that ranges over assistive technology [a term used in its broad sense – compare with this post] including health- and care-related AT, and highlights various issues for society and emerging technology. You have to join the S2S mailing list to get it, but don’t let that put you off. Get it here.

Telecare and telehealth coming together in Norfolk (UK)

With a bit of editing and a slightly revamped commentary this video could become a useful introduction to telecare and telehealth for the public. However, people who know me will anticipate that I have a huge problem with Norfolk’s conflation of ‘assistive technology’ with telecare and telehealth, hence I’ve also categorised the video under ‘terminology’.

Let’s get this straight: ‘assistive technology’ is a very broad term for any equipment that helps compensate for some form of functional impairment. Or, as the Foundation for Assistive Technology (FAST) defines it, “Assistive Technology (AT) is any product or service designed to enable independence for disabled and older people.” A few shots at the beginning of the video imply that they understand this, but it soon slips into referring to the telecare and telehealth as AT. Although can be regarded as a subset of AT, there is no implication that AT has a remote component in any way, which is the key defining characteristic of telecare, telehealth, telemedicine, etc. When I was contracted to work at the Department of Health I frequently reminded civil servants and Ministers not to refer to telecare as ‘assistive technology’ and I thought that eventually the message did get through. At least by the time the Preventative Technology Grant conditions were published. And now it raises its head again…

OK, rant over! My thanks to Saneth Wijayaratna of Telemedcare Ltd for alerting me to the 7 minute video.




Terminology: Telehealth, telemedicine, telehomecare and telespeech

This post continues the focus on the terminology problems.

Watch this 6½ minute video of US Senator for South Dakota John Thune advocating (successfully) an increase in funding for telehealth in October 2007. It is interesting to observe his superordinate use of the term ‘telehealth’, with ‘telemedicine’ sometimes seeming to be used interchangeably, and sometimes subordinately to it when contrasted with ‘telehomecare”.

I’m grateful to Marnee Brick, a speech therapist, for spotting this video. As an ex-speech and language therapist I am delighted to see that she is promoting online therapy. See her site: TinyEYE.

However, I do have a problem with her construction of online speech therapy under ‘telehealth’ in her blog. As I’ve mentioned previously, the terminology issue here is not with ‘tele’. It’s what comes after: is speech therapy is a health or an education-related discipline – or something else? This was a debate going on in the UK from at least the ’60s. She also uses the term ‘telespeech’ and ‘telepractice’.