MediSafe, Frame Health and ‘compliance’ winners in Health 2.0 competition

Compliance ruled at Health 2.0’s Traction: Startup Championship at their annual meeting in Santa Clara, California. Mobile med reminder app MediSafe won the consumer-facing company ‘bakeoff’ and Frame Health, a big data analytics company which uses psychology to predict non-compliance, the provider-facing competition. Both competed in their class against four other companies and were judged by big-money VCs and mentors from ED Ventures, HealthTech Capital, Merck, AARP, Ziegler and others. The action also seems to be moving away from startups, as this competition was for Series A level companies with clients and real business, positioned for next round funding in the $2-12 million range. Our readers may remember our profiling MediSafe Project in early days (January 2013) and later their partnership with both AdhereTech smart pill bottles and Swiss drug maker Tillotts Pharma [TTA 12 Dec]. According to MedCityNews, MediSafe has been downloaded for free in Google Play and the iTunes App Store over 900,000 times; reminded users to take over 65 million doses and has a compliance level of 86 percent which far exceeds the global average of 50 percent. HealthTechTraction website, Health 2.0 news website

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