Faux Glass: not just a knockoff, but a sendup

click to enlargeNeed to impress your Silicon Valley/Alley buds, but the exchequer is low? Didn’t get to be a Glass Explorer on the first round? Fret no more! Faux Glass is here. It’s missing a few things that Glass has–like a phone, photo/video camera, a GPS, internet search access smack in your eye–but does have a magnifier, a spotlight and eight LED indicator lights which light in sequence to a “crack me up” command, like Where the Faux (the product’s built in GPS to nowhere), Faux-to Shop (for fixing photos never taken), and What the Faux (for general searching). All on Indiegogo for $1,480 less than Glass! “They’re not fake anything; they’re real Faux” says Faux-In-Chief Robin Raskin (who’s also a tech journalist, author and founder of Living in Digital Times and FashionWare). The full court press on Faux Glass is of course leading up to International CES in January and their conferences including the Digital Health Summit. Ms Raskin through this also reminds us that crowdfunding and digital tech is not to be taken too seriously. PRWeb release. Website.

Of course there’s the possible faux that presents itself as seriously real, or what’s been dubbed ‘scampaigns’ on crowdfunding sites like…Indiegogo. The latest chapter on the controversial calorie reader through blood glucose HealBe GoBe Automatic Body Manager is from dogged PandoDaily crowdfunding-beat reporter James Robinson. He’s noted their $2.6 million in fresh investment (not enough even with the $1.1 million from Indiegogo), their ‘independent tests’ (straight out of Saint Petersburg-via-Moscow studying five–count ’em, five–volunteers) and their shipping date of 22 September (now late November according to their Facebook page). Mr Robinson then scores in a later article crowdfunding sites–and writers and media outlets who egg on bad investing by covering the interesting, odd or just plain quirky devices funded there, staples on Mashable, Gizmag, Gizmodo, TechCrunch and the like. Crowdfunding investors also leave their skepticism at the website door: “And yet, too many backers view Kickstarter and Indiegogo as stores that they can go to pre-order something that will reliably arrive at their doorstep in a few predictable months.” And then when they don’t, scream for refunds that vanish into thin AiroIt’s time to admit that bad journalism is enabling crowdfunding scampaigns

Previously in TTA: HealBe at CEWeek NYC  showing early, questionable signs of faux

 

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