Upcoming UK telecare and telehealth events; SEHTA calls for Healthcare Business Awards nominees.

Winding up the year….

Managing digital change in health and care/The King’s Fund/Thursday 22 November/8.30am-4.30pm/The Met Hotel, King Street, Leeds, LS1 2HQ

This conference aims to support health and social care organisations that are looking to undertake large-scale digital change, no matter what their current level of technological advancement. Understand the factors that contribute to successful change by showcasing the experiences of different case study sites and Global Digital Exemplars that have already made significant progress. More information and registration here

UK Telehealthcare has several events coming up all over the country. For more information and registration, click here or the advert in the right sidebar and scroll down to ‘Members Events Coming Up’.

8th November 2018 – Suppliers’ Forum, Hammersmith Town Hall, King St. London W6 9JU
9th November 2018 – Providers’ Forum, Hammersmith Town Hall, King St. London W6 9JU
14th November 2018 – CECOPs Digital Health Masterclass, Carisbrooke Hall, Victory Services Club, 63-79 Seymour Street, London, W2 2HF
5th December 2018 – CECOPs Digital Health Masterclass, 2 Brewery Wharf, Kendell Street, Leeds, LS10 1JR.

UK HealthTech/4 December/Cardiff Park Plaza

At the UKHT conference, over 300 delegates will hear speakers discuss the major strategic issues and policy developments facing the life science and healthcare sectors. Showcases include the latest advances in R&D technologies and up and coming spinout companies. It closes with the 13th annual MediWales Innovation Awards, celebrating the achievements of the NHS, life science and health technology communities in Wales. More information and registration here.

SEHTA is calling for nominees for its 2018 Healthcare Business Awards through Friday 14 December. They are looking for the best achieving companies of 2018 in the following five categories: Export Achievement, Start-up, Innovation, Partnership with the NHS
MedTech, and the new category of Healthcare Investment of the Year (most significant/transformational public and/or private sector funding received in 2018). To download application forms, click here. Completed forms should be returned to Clare Ansett – clare.ansett@sehta.co.uk 

News roundup: Partners HealthCare Pivot Labs, TytoCare’s CE Mark, ISfTeH’s 2019 conference calls for presentations, three Smart Ageing Prizes awarded

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2017/12/Lasso.jpg” thumb_width=”120″ /]Partners HealthCare Pivot Labs announced before the Connected Health Conference. The 20-year-old Partners Connected Health Innovation is partnering (sic) with Pune, India-based Persistent Systems. Their joint project will create a center of excellence to develop patient-centered care delivery using digital tools. Release.

TytoCare gains CE Mark. TytoCare, a remote monitoring telehealth/video consult platform which integrates peripherals for a virtual physical exam, announced it received CE Mark approval and will be rolling out in the EU. In August, they gained Health Canada approval. For our European readers heading to MEDICA 12-15 November, they will be exhibiting and speaking (link here). This Editor also noted that Jeff Cutler, their US chief revenue officer for the past three years, has moved on to be chief commercial officer for Ada Health, an AI-powered health navigation platform and symptom checker.

The 24th ISfTeH International Conference will be 19-20 March 2019 in Lisbon, Portugal in conjunction with and hosted by the Portugal eHealth Summit. The International Society for Telemedicine & eHealth has extended its call for presentation proposals to 31 October–apply here. Multiple proposals are permitted. Submitters will be notified of acceptance 5-16 November.

Also in Portugal, €50,000 in Smart Ageing Prizes awarded at AAL Forum in Bilbao. This award recognizes companies that develop solutions that address social isolation and loneliness among older adults and facilitate real world interactions to improve quality of life. The lead winner was KOMP, a one-button computer for family communication. Other winners were PlaceCal, a partnership of community organizations, charities, social housing providers, government services, health providers, and citizens, plus Refresh by How Do I? to aid those with memory loss. The annual award is a collaboration between the Active and Assistive Living (AAL) Programme based in Belgium and Nesta’s Challenge Prize Centre. Nesta website, Release (PDF). Hat tip to Dimitra Gkivalou of OPUS for the notification.

MedStartr Challenge at the AMIA Annual Symposium 5 November

Alex Fair, CEO of MedStartr, has posted this Editor on their latest Crowd Challenge, this time at the AMIA Annual Symposium in San Francisco, 3-7 November. There are over 40 companies competing for five presentation spots in the AMIA 2018 PitchIT Competition on 5 November. What’s at stake? AMIA’s Informatics Partnership Council (IPC) sponsoring PitchIt has a prize of up $12,500, plus MedStartr has $25,000 in grants and entry into the MedStartr Acceleration Program. The link to the eligible companies is here on MedStartr, the leading crowdfunding platform exclusively for healthcare. Review, vote, and fund! 

NYeC’s 2018 Gala & Awards on 27 November (US)

The influential New York eHealth Collaborative (NYeC) is honoring four highly influential leaders in improving healthcare through the use of technology on Tuesday 27 November in NYC: Michael Dowling, CEO of Northwell Health; Linda A. Lambert, CAE, Executive Director of the New York State Chapter of the American College of Physicians; and CEO/founders Ido and Roy Schoenberg, MD of American Well.

The gala will be at the Edison Ballroom, which this Editor can confirm was a top-notch venue last year. More information and registration is here.

If you are at all engaged with healthcare systems and technology in the New York metro area, it’s worth your time and fisc to attend this event to be the company of over 250 C-suite executives, leaders, and policymakers.

NYeC is a non-profit which works with the New York State Department of Health to improve healthcare by collaboratively leading, connecting, and integrating health information exchange (HIE) across the state. One of their major tasks is to advance the Statewide Health Information Network for New York (SHIN-NY), a network connecting healthcare professionals statewide. 

A preview of this week’s Connected Health Conference in Boston

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2018/10/CHC-logo.jpg” thumb_width=”150″ /]This week’s Connected Health Conference at Boston’s Seaport World Trade Center is themed around ‘Balancing Technology and the Human Element’, and over the three days of the conference the organizers will be tackling subjects such as social determinants of health, research, rapid prototyping of devices, and the very timely subject of the Apple Watch‘s ‘fall call lite’. This year day 1 on Wednesday 17 October is an ‘Immersion Day’ with separate registration (and separately priced) mini-conferences sponsored by The Society for Participatory Medicine, ECHAlliance, the VOICE Health Summit, and PCHAlliance’s ‘deep dives’ including one from Parks Associates. Days 2 and 3 on Thursday and Friday 18-19 October are fairly standard conference fare on a variety of stages and of course with a small exhibitor floor, ending after 3pm on Friday (and a good way to segue into a fall weekend in Boston).

CHC is organized by PCHAlliance, a non-profit formed by HIMSS, and incorporates the Boston conference previously organized by Partners HealthCare. Mobihealthnews offers a preview in an interview with  Senior Director of Connected Health Innovation at Partners HealthCare Kamal Jethwani, and Tufts University School of Medicine Associate Professor and Recycle Health founder Lisa Gualtieri. There is still time to register here (though hotel rooms are, as usual, scarce). (Unfortunately, Editor Donna can’t attend as she did in previous years due to other commitments.)

Apply to pitch your older adult health solution at the SOMPO Digital Lab Pitch Event at Aging2.0

SOMPO Digital Lab Pitch Event, 14 November, Aging2.0 Optimize Conference, San Francisco

SOMPO Digital Lab, in partnership with California senior care communities Front Porch and Carlton Senior Living, will host a pitch event for high potential startups at the Aging2.0 OPTIMIZE Conference on 14 November in San Francisco. Startups focused on Brain Health, Caregiving and Daily Living and Lifestyle are invited to present. The grand prize is $5,000 and a pilot opportunity in the U.S. or Japan. Your startup must have raised a minimum of $100,000 up to a maximum of $5 million.

SOMPO Digital Lab is the innovation group of Sompo Holdings, one of the largest insurance and senior care conglomerates in Japan. Please view this document to see the eligibility requirements for this event: http://bit.ly/SOMPOapplication

Deadline is 28 September.

We should also mention Aging2.0 OPTIMIZE 14-15 November. For more information and to register, click here. For a list of their other local and international events (oddly, none in NYC for the foreseeable future), click here.

More events for your autumnal calendar, from Israel to Ireland to Santa Clara to NYC! (updated)

Startup of the Year, Mediterranean Towers, Ganei Tikva, Israel, Sunday 3 September, 6-8pm (Past–but there’s a winner!)

Mediterranean Towers Ventures, the investment subsidiary of the largest retirement living community in Israel, is sponsoring this competition featuring five finalists:

1. Facense – Facense Ltd. develops smartglasses with tiny thermal and CMOS sensors to measure vital signs unobtrusively and continuously, with one application being to detect a person having a stroke.
2. MyTView – My-TView’s proprietary technology enables dynamic modification and enhancement of real-time broadcasts, whilst numbing the “noise”.
3. Invisi.care – transforming existing non-medical data into an effective large-scale clinical prevention tool; a remote seamless population monitoring technology encourages independent and active lifestyle.
4. GaitBetter – A universal, VR based, expert system add-on transforming any treadmill to an operator independent motor cognitive training solution
5. TuneFork–a software audio personalization technology that gives you the optimal hearing experience anywhere you go. 

And there’s a winner–TuneFork. Their award includes free participation at the Aging2.0 Optimize Conference in San Francisco (14-15 Nov), professional mentoring by Mediterranean Towers Ventures, and the opportunity to be evaluated for investment. 

Hat tip to Dov Sugarman, co-CEO of MTV.

Health 2.0’s 12th Annual Fall Conference, Santa Clara, California, 16-18 September

This year’s conference, despite the corporate hand of HIMSS, may be as breezy as ever with a continued concentration on early stage companies and speakers like Lisa Suennen, late of GE Ventures, Sarah Krug of the Society for Participatory Medicine, and Sean Lane of Olive talking about AI. Register here, and dig deep for the ticket.

UK Health Show, ExCel, London, 25-26 September

A major and mostly free event for providers, NHS, local authorities, independent sector, and primary care that addresses system transformation and integration through digital technology, commissioning, procurement and cybersecurity. More information on their website here. Registration here (free full passes for providers and public sector, floor passes for vendors and commercial organizations)

Brain Health, Aging 2.0 Los Angeles, Thursday 27 September, 6-8pm

Not many details on this other than it will be in West LA and the topic will be Brain Health and Artificial Intelligence. The keynote speaker will be Adam C. Lichtl, Ph.D., CEO of Delta Brain, Inc. More information to come and RSVP for now on Eventbrite.

Inspiring Innovation in Digital Health: The UK Telehealthcare Marketplace Northern Ireland. La Mon Hotel and Country Club, Castlereagh, Belfast, Wednesday 3 October 10am – 3pm

UK Telehealthcare is traveling to Northern Ireland for their first event in the beautiful Lisburn & Castlereagh area, one of Northern Ireland’s fastest growing regions. It will be a showcase for digital technology to help people to stay safely and independently in their own homes for longer. A ‘don’t miss’. See the attached PDF for details including masterclass speakers and exhibitors. Free registration here. Hat tip to Gerry Allmark, UK Telehealthcare’s managing director.

Additional UK Telehealthcare events into December are listed on their main page which is linked through their advert on right or here. They are partnering with the UK Health Show (above) and exhibiting in the UK TECS Hub in the assistive technology area (blocks F98, F100, F92, F94).

MedStartr Momentum 2018, PwC Madison Avenue, NYC, Thursday-Friday 29-30 November

Put this on your calendars for after Thanksgiving. 20 startups, 9 Momentum Talks, 4 stakeholder panels, and Mainstream 2019. More here on Eventbrite and as in previous years, watch this website. TTA is a media partner and supporter of Momentum,  MedStartr and Health 2.0 NYC.

Two more events for the calendar: ATA’s EDGE18 (Austin TX), SEHTA/Brunel MedTech Connects (London)

EDGE18, American Telemedicine Association, 26-28 September, Fairmont Austin, Austin TX

The revamped fall meeting of the ATA is being held in Austin, Texas this year as EDGE18.  The conference will highlight emerging best practices in telemedicine and virtual care, which are accelerating delivery model innovation, program design, and technology implementation. Speakers will include industry thought-leaders from WalMart, Aetna, Blue Cross Blue Shield, Ascension Healthcare, Babylon Health, AHIP, and NY Presbyterian Hospital. There will also be interactive workshops and immersion tours (space limited) offering “hands-on” previews of new technologies and programs at the Austin offices of Fjord Austin, Dell Medical School, and others. For more information and registration, see their website 

MedTech Connects: SMEs to Universities – Brunel University Showcase, 10 October, Darwin Room, Hamilton Centre, Brunel University, London UB8 3PH, 09:30 – 15:00

Brunel University, SEHTA and the GLA are hosting a free conference to highlight research, teaching and commercial collaborations through the Co-Innovate programme, a Brunel initiative supported by the EU through the European Regional Development Fund (ERDF). This major event is designed to start partnerships leading to collaborations with Brunel’s Design, Computer Science and Business schools, and collaborative research bids including current opportunities from InnovateUK, UKRI, SBRI and the Industry Challenge Fund. More information and registration is here.

Late summer and early autumn event updates: Save 20% on Connected Health Summit, SEHTA Health + Space, Lilley’s talk with Ali Parsa, PATH Summit, Connected Health Conference, HealthIMPACT

It’s always a little sad to realize that summer is winding down. Some (like your Editor) stretch the summer past Labor Day (the DMZ in the US) into early autumn, taking the philosophy that woolies are way too warm till November. Here are eight substantial events on your calendar to look forward to:

Connected Health Summit, 28-30 August next week, San Diego–Readers Save 20%!

Parks Associates have offered our readers 20% off registration at ‘Connected Health, Independent Living and Engaging Consumers’, the fifth Connected Health Summit organized by Parks Associates. The conference will analyze the roles of connected health technologies and innovations in driving changes in consumer behaviors and business models. Lead speakers are from IBM Watson Health, Alarm.com, Uber Health, and Qualcomm Life. More information and registration here. As a preview, download their latest white papers:  Market Snapshot – Consumer Health Attitudes and IoT Home Living Features and Sleep Tech and IoT. #CONNHealth18

Healthcare and Space Funding Call Brief, 4 September, Cocoon Networks, 4 Christopher Street, London, EC2A 2BS, 10:00 – 13:00

Sponsored by SEHTA, The Knowledge Transfer Network, and MedCity, this will cover funding opportunities for converting innovation from the space sector, from exploration to satellite communications, to new solutions for the health sector and medical applications that improve NHS treatment and care. At this event attendees will hear about them plus have the opportunity to network with organizations from both the health and space sectors. This event is part of the MedTech London programme supported by the GLA. For further information, contact Clare Ansett, Head of Communications, SEHTA

Health Chat with Ali Parsa of Babylon Health, 10 September, RSM, 1 Wimpole Street, London (new venue!)

This Health Chat conducted by Roy Lilley of nhsmanagers.net promises to be eventful. “Has the tide turned in primary care? What effect might Babylon produce? Who are the beneficiaries? What is the future for the traditional primary care GP model?” Tickets are a modest £19.95 – £39.95 and are going quickly. Sponsored by UK HealthGateway, the publishers of nhsmanagers.net. Register here.

PATH Summit, 30 September – 2 October, Omni Shoreham Hotel, Washington DC

Those of us who wondered what long-time CEO Jonathan Linkous of the American Telemedicine Association has moved on to now have their answer: CEO of PATH, the Partnership for Artificial Intelligence and Automation in Healthcare. Their first Summit will attempt to answer questions like: “Is artificial intelligence, automation, robotics and sensors the future of healthcare or a passing fad?” It will cover AI innovations, best practices, and barriers to beware (boo!) Find out more and register here, but this Editor’s advice (not that it will be taken) is to drop the silly home page quote from the buffoonish and irrelevant Mark Cuban. 

Connected Health Conference, 17-19 October, Boston

The second year of the combined PCHAlliance Connected Health Conference and the Partners Connected Health Symposium at the impressive Seaport World Trade Center kicks off with co-located conferences followed by two full days of events and expo. Preview it and register here

HealthIMPACT has three events from September into December:

HealthIMPACT Midwest – Rev1 Ventures, Columbus, OH, September 27

NODE.Health Evidence in Digital Medicine Roundtable – Microsoft Technology Center Boston – October 16

NODE.Health Digital Medicine Conference – Microsoft Technology Center, New York, NY – December 5-7

Highlights of The King’s Fund Digital Health and Care Congress 2018

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2018/06/kf-digital-health-2018-300×145.jpg” thumb_width=”150″ /]As The King’s Fund itself pointed to these two Digital Health articles, this Editor (who did not attend) will summarize their findings on the two days. Surely more to come!

Day One: digital transformation was not just about patient and clinician tools, but also about culture and partnerships

  • The King’s Fund’s researchers presented findings from their recently released report, ‘Digital change in health and social care’ where local organizations can speed change faster than nationally (more detail here)
    • Tight collaboration is necessary to bring change, not only within organizations, but also with providers and suppliers
    • The culture gap is significant between technology and clinical and must be overcome
    • Technology may be the only way “by which the NHS would be able to face “long-term pressures” facing the healthcare system”
  • What are lessons learned from national and regional NHS digital transformation projects?
    • How do you bring data together on a large scale?
    • Primary care practice is the obvious place to engage people with technology
  • No ‘post code lottery’–All patients should have access to digital services (the standard criticism of Babylon Health)

Day Two: build the technology around the patient

  • Put the patient first–some technology does not
  • The paramount importance of safeguarding the patient
  • Patients should be involved continuously with technology–and patients inspire technology

TTA is a media partner of The King’s Fund digital health conferences and was pleased to be a supporter this year.

The King’s Fund Digital Health & Care Congress next week on 10-11 July

Time has flown by since this Editor first mentioned this event and now it’s next week. This year’s meeting features case studies in creating the right culture for large scale digital change, using digital technology to improve quality of care, prevention and changing behaviors, population health informatics, tools for self-management, reducing clinical variation, mobile working in community services, and much more. Featured speakers include Matthew Swindells of NHS England, the Rt Hon Paul Burstow of TSA, Ruth Rankine of the Care Quality Commission, and more. See the agenda here for Day 1 and Day 2. (TTA’s own Charles Lowe will be chairing Breakout T2B: Quality improvement 11:45am on Tuesday 10 July.) Two very full days 10-11 July, Tuesday and Wednesday, at The King’s Fund’s London location. For more information, click the advert in the right sidebar or here

Two NY area events: Mission Physician Transition and ‘Their Big Idea’

Tuesday, 26 June: Mission Physician Transition, hosted by Health 2.0 NYC and MedStartr, 6-9 pm, at McCarter & English, 825 Eighth Avenue, NYC

Physicians are increasingly dissatisfied with just being clinicians and want to get involved in healthcare innovation. Similarly, innovative companies need the clinician’s insight into how care actually works in order to create solutions that work for doctors, patients, and all stakeholders in the healthcare value chain. Speakers/panelists to be announced. To register, go through Meetup here.

Thursday, 28 June: Entrepreneur’s Forum–Their Big Idea. Hosted by BioInc@NYMC & iCANny, 5-7 pm, at NY Medical College’s The Café, 19 Skyline Drive, Hawthorne, NY 

Four entrepreneurs present the ideas which they believe could be The Next Big Thing. Moderated by Dan Potocki of Finis Ventures who is experienced in spearheading business development and strategic initiatives for industry-leading data analytics tech startups. Cost: $15 non-members; $12 members, and includes wine and cheese refreshments. Register in advance here.

Rounding up the news: Babylon’s Samsung Health UK deal, smartphone urine test debuts, a VA Home Telehealth ‘announcement’, Aging 2.0’s NY Happy Hour

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2017/12/Lasso.jpg” thumb_width=”125″ /]Huge or Ho-Hum? Babylon’s ‘Ask an Expert’ feature is now available within the Samsung Health app as of the start of June. It will need to be activated at a cost of £50 per year, or £25 for a single consultation. Babylon’s service with over 200 GPs is now available on millions of Samsung Galaxy devices in the UK. Babylon now claims half a million users of its private GP services and 26,500 registered in London with its NHS-funded and controversial GP at Hand app.

Is it as our Editor Charles, quoting Niccolo Machiavelli writing in The Prince, “Nothing is more difficult to undertake, more perilous to conduct or more uncertain in its outcome than to take the lead in introducing a new order of things. For the innovator has for enemies all those who have done well under the old and lukewarm defenders who may do well under the new”. The debate rages–see the comments below the Pulse Today article. 

Healthy.io is introducing a test of its urinalysis by smartphone test with Salford Royal NHS Foundation Trust’s new Virtual Renal Clinic. 50 patients will received the Dip.io kit to test their urine. Dip.io uses the standard urine dipstick test combined with a smartphone application that guides the user through scanning in the results with a smartphone camera and sends the result to their doctor. Healthy.io claims this is a first-of-kind technology and system. According to Salford Royal, chronic kidney disease (CKD) costs the NHS £1.45 billion in England alone. The company is part of the NHS Innovation Accelerator Programme. Digital Health News

In what has been the worst kept secret in US telehealth, 1Vision LLC and AMC Health finally announced they were partners in 1Vision’s over $258 million Home Telehealth award by the Department of Veterans Affairs (VA) [TTA 6 Feb 17]. The news here is that the AMCH release states that they have an “Authority to Operate (ATO)”, which means they can provide Home Telehealth services using AMC Health’s CareConsole to VA-enrolled veterans and their families. This last step is very important because it is a common post-award point of failure for new awardees. Earlier this year, the Iron Bow/Vivify Health award failed on the country of origin of Vivify’s kit, dooming the implementation [TTA 16 Jan] and Iron Bow’s award. (Vivify Health has gone on.) Medtronic, as a long-term incumbent, has few worries in this regard, though any new equipment has to be cleared. The mystery is if Intel-GE Care Innovations, the last new awardee, has passed the ATO bar. AMC Health/1Vision release. 

And on the social front for New Yorkers, raise a Pint 2.0 at Aging 2.0’s NYC Happy Hour, Tuesday 18 July at 310 Bowery Bar, 6pm. Aging 2.0 website, where you can check for a chapter and events near you.

Rounding up more Events of Summer–plus speaker submissions closing soon!

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2017/12/Lasso.jpg” thumb_width=”150″ /]Time flies and so does your calendar! In addition to the important RSM event next Wednesday (maybe more so than the G8 Summit or the NoKo talks, but neither are introduced by Editor Charles!), here are more for your consideration.

Wednesday, 13 June: New York State Chapter’s annual miniHIMSS, “Healthcare on Broadway,” has a full day of speakers in four acts with an emphasis on healthcare advances in NY State and technology applicability. New World Stages in Manhattan starting at 8am. More information here, registration here.

Tuesday, 26 June: Mission Physician Transition into healthcare tech hosted by Health 2.0 NYC and MedStartr, 6-8 pm. More information on Meetup.

Wednesday, 27 June: Newark Venture Partners hosts their 3rd annual Demo Day for their 2018 class at Prudential Center, Newark NJ. Doors open at noon, presentations start at 1:30pm. Investors in NVP span tech, financial, and healthcare with Amazon, Prudential Financial, Dun & Bradstreet, RWJ Barnabas, Horizon BCBSNJ, TD Bank, and Panasonic. Free registration and more details here

Saturday, 30 June: Deadline for speaker submissions for the Connected Health Summit: Engaging Consumers on 28-30 August in San Diego.  The online form is here. TTA is a media partner of the CHS.

Tuesday-Wednesday 10-11 July: The King’s Fund Digital Health and Care Congress. More information here. TTA is an event supporter of the Congress. 

Friday 10th August: Deadline for entries/nominations for the ITEC Awards 2018, to be awarded at the TSA’s annual International Technology Enabled Care Conference 2018 16-17 October in Birmingham. The winners in five categories will be announced on 16 October during the Gala Dinner. 

Building Better Healthcare Awards 2018 open for entries (UK)

Our former Eye on Tenders, Susanne Woodman of BRE, has informed us that this year’s BBH Awards is seeking organizations which are implementing healthcare technologies and software. These can be either process-centered (e.g. information or workflow systems) or patient-centered (e.g. medication compliance, smoking cessation). The organizer, HPCI Media, is accepting entries until 30 June. 

There will be 27 awards across five classes: Building Design, Technology, Estates and Facilities, Staff and Patient Experience, and Special Awards. Last year’s awardees are here. Another theme is the 70th Anniversary of the NHS. 

This year’s awards will be on 31 October at The Brewery in Chiswell Street, London.

Our very best to Susanne as she sets out on new horizons!

The magic quadrant matrix strikes again for health tech and investment potential

[grow_thumb image=”http://telecareaware.com/wp-content/uploads/2018/05/Medical-social-quadrant-box.jpg” thumb_width=”150″ /]Deceptively simple, the quadrant matrix can make sense out of actions and decisions. As a management tool, it can help you prioritize what is most urgent and important, or how to vary your supervisory/coaching style based on the person’s skill and will levels.

Here we see the magic box used by Krishna Yeshwant, MD, a doctor and investor with GV, Alphabet’s venture firm, to sort out all those Next Revolutions in Health Care. The factors that Dr. Yeshwant uses pertain to the end user’s medical and social needs, often called social determinants of health (SDH). Both are meshed, whether in an active older veteran who lives alone in a rural area but manages his diabetes well, or in a homeless substance user in a city with multiple medical conditions.

Most non-medical entrepreneurs prefer to develop tech and services for people like them with low medical/low social needs, such as virtual doctor apps, concierge primary care, and wellness apps. It’s a crowded quadrant and perhaps is over-served. Those with a medical background appear to gravitate to the diagonal quadrant–high medical/high social needs, such as those targeted to the ‘underserved’ with diabetes or high-need care model management, such as Aledade and Iora Health. Where does the investment money go? Their money goes to companies which have developed high medical need therapeutics such as expensive treatments for cancer, neatly avoiding those complex social factors.

What is missing: innovation in low medical/high social needs. This group is at high risk to move into high medical needs due to their lack of organization and access to/willingness for primary care. This Editor agrees, but if another factor is observed–profitability–this is likely the least potential of the four. So if you want to get Dr. Y’s attention and maybe some moolah from Alphabet…. From his presentation at the HLTH meeting last week in Las Vegas. CNBC.